The Lacoste crocodile, soon to be snapping up younger customers. Story by Anne Pringle.
Lacoste will introduce a new subbrand, Lacoste Live, this fall. The new line will target a younger, more contemporary customer, featuring slimmer fits and more fashion-forward designs, like optic prints and zigzag stripes. The first Lacoste Live store will open in New York City’s SoHo area in September, followed by 59 more stores opening internationally in the fall months. (NBC via WWD)
Wu world domination
Jason Wu began an expansion of his ready-to-wear line this spring, when he released his first eyewear collection in March. According to the designer, eyewear was only the beginning of his accessories range—he has now revealed to be working on a leather goods line. Good things to come! (Vogue UK)
Victoria’s Secret has announced that they will release a small line of Halloween costumes this fall. There are few details out on what the costumes will entail, but we’re hoping it’s a little more than just embellished bras and panties (Halloween outfits are skimpy enough as is, and besides, October nights are chilly!). (Huffington Post via NY Mag)
Last week we saw a record-breaking heat wave all across the northeast, but that wasn’t the only thing heating up. The footwear industry also saw a hot streak: Sandal sales were up almost 20 percent over last year. (WWD)