THE INVITATION: The Society, The Face Hunter & more

Fashionable guests (including Gee Beauty‘s Natalie Gee in the mini) in conversation at The Society’s party for Yvan Rodic, the Face Hunter, and the Balenciaga Paris fragrance. The event was held at The Room at the Bay. Photography by Natalie Castellino.

Personal style, street style, fashion—the finest of lines divide these style base camps. Photographer Yvan Rodic has carved out his territory in the street style camp and, as evidenced by the turn-out at his book party on Thursday night, he is flourishing there. Sporting tousled hair, a velvet jacket, and the requisite slightly rolled up slacks, Yvan surveyed the crowd with the experienced gaze of an aesthete, doing what he does best: face hunting. Meanwhile, Balenciaga decided to join the hunt, celebrating Balenciaga Paris, the French house’s first new fragrance in years as Yvan launched his first book ever.

On arrival at The Room at the Bay, a delicate scented ribbon was tied around each guest’s wrist—a far chicer version of the sort of bracelet applied at concerts. The guest list was bolstered by the ranks of social butterflies drawn in by an invitation from The Society, as well as the beauty editors, fashion bloggers and style scenesters to whom a shiny party amongst the Bay’s impressive contemporary collection and a glass (or two) of pink sparkling really is just a Thursday.

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THE BOULEVARDIER: Meeting the Face Hunter

Yvan Rodic, the photographer known as the Face Hunter, was in town for an event hosted by The Society and Balenciaga at The Room at the Bay last night. Yvan answered questions from the crowd about, among other things, his new book of street style snaps. Photography by Natalie Castellino.

Marq Frerichs met Yvan earlier in the day.

I spent what seemed to be a very long 20 minutes with Yvan Rodic, the Face Hunter yesterday. He’s tall, with “I don’t care” hair and a great French accent—swoonable I’m sure. To be honest, I came to the interview with a few preconceived notions and unfortunately, I left with them intact. My overall sense of the experience was that I wasn’t part of the club but that he was happy to make a living off my wanting to belong or at least be a voyeur.

Why would a self-confessed digital child bother publishing a coffee book? “It seemed like a progression, I was approached by a couple of publishing companies,” Yvan told me. His eyes and body language seemed to really be saying: meh, whatevs.

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